
Educated Guess Ventures provides higher education enrollment consulting built on the Enrollment Growth Operating System designed by Margy Saben: recruitment strategy, admissions execution, conversion, and retention, systematized into a predictable engine for institutions where the current environment punishes improvisation.
Systematizing the admissions funnel.
The current environment punishes improvisation. We apply commercial rigor to the admissions funnel, transforming scattered recruitment tactics into a predictable, measurable engine.
“The current environment punishes improvisation. We transform recruitment into a predictable engine.”
Recruitment Strategy
Defining the right student profiles and targeting them across the most efficient channels.
Admissions Execution
Training the team on high-conversion outreach, follow-up cadences, and overcoming objections.
Conversion Optimization
Identifying friction points in the application process and systematically removing them to boost yield.
Retention & International
Extending the funnel beyond enrollment to ensure student success and tapping into global markets.
Higher education enrollment consulting at a glance.
- Framework
- Enrollment Growth Operating System
- Designed by
- Margy Saben
- Stages
- Recruitment Strategy · Admissions Execution · Conversion Optimization · Retention and International
- Scope
- Recruitment, admissions, conversion, retention, and international recruitment, aligned into one operating system
- Who it's for
- Institutions building a predictable, measurable admissions funnel
- The Enrollment Growth Operating System framework — recruitment, admissions, leadership, and student experience, aligned.
- The Institutional Transformation Framework — diagnose, align, design, execute, measure, for enrollment change.
- Portfolio and results: studio ventures, exits, and client outcomes — the record behind the frameworks.
- How we work: the six-stage engagement process — from fixed-scope diagnostic through measurement.
Frequently Asked Questions.
What does a higher education enrollment consultant do?
A higher education enrollment consultant systematizes the admissions funnel. Educated Guess Ventures applies commercial rigor to recruitment strategy, admissions execution, conversion optimization, and retention, transforming scattered recruitment tactics into a predictable, measurable engine. The work runs on the Enrollment Growth Operating System designed by Margy Saben, which connects recruitment, admissions, leadership, and student experience into one aligned program.
What is the Enrollment Growth Operating System?
The Enrollment Growth Operating System is the framework designed by Margy Saben that aligns recruitment, admissions, leadership, and student experience into a coherent operating system. It connects recruitment strategy, admissions execution, conversion, retention, and international recruitment into a single aligned program, so enrollment runs as one system rather than a set of disconnected campaigns.
How do you improve conversion in the admissions funnel?
By identifying friction points in the application process and systematically removing them to boost yield. Before that, we define the right student profiles and target them across the most efficient channels, then train the admissions team on high-conversion outreach, follow-up cadences, and overcoming objections. Conversion improves because the whole funnel is designed, measured, and managed as one engine.
Does the practice cover retention and international recruitment?
Yes. The practice extends the funnel beyond enrollment to ensure student success and to tap into global markets. Retention and international recruitment belong to the same operating system rather than being separate initiatives, because the same targeting discipline, conversion measurement, and follow-up cadences apply after a student enrolls as before.
Fixed scope. Defined deliverables. Measured outcomes. Frameworks proven in our own companies before they're proposed for yours.
Different by design.
Start from evidence, not a blank slate
Published research and benchmarks ground every engagement from day one.
The principals do the work
The people who scope your engagement deliver it. No leverage pyramid.
Frameworks, not improvisation
A catalogued library of methodologies you can read before you buy.
Judged like an investment
Your decision gets the same discipline we apply to our own capital, in our own ventures.
Operators across five generations
Advice from a family that has built, run, and exited real businesses since 1905.
One sector, studied deeply
Education and the technology that moves it. Not a vertical slide in a generalist deck.

Make your next move an educated one.
Commercializing a product, weighing a transaction, building partnerships, or raising capital — start with a conversation. No pitch deck, no RFP required.
